Evaluating Tourism Web Sites
Created by Anne Pemberton

Myth: Everything on the Internet must be true!                      
Fact: Information available on the Internet can be false!

It is very important for students to be able to evaluate the quality of web pages. Some pages may contain false information while others serve as an excellent source of information. Students need to distinguish between these two categories. The following are questions that will enable you to evaluate any web page related to tourism and travel.

AUTHORITY

What agency/organization/person has created this page?
Is there contact information given for the agency/oganization/author of the page such as an e-mail address, phone number, fax number, or address?
Are there any qualifications listed for the creator(s) of the page?
Who sponsors this page? Notice advertisements!!!

PURPOSE

What is the purpose of this page?
Why was this page created?
Is the purpose of the page to inform the user?
Is the purpose of the page to sell a product or a service?
What does the creator gain from this page?
What audience is this page created for? Is it for a particular group?

CONTENT

Does this page contain useful information?
How much information is available? Too little? Too much?
Are there excess amounts of graphs or pictures with little textual information?
Is this information unique? Are you learning NEW information from this page?
Is there a print source that corresponds to the page?
What information is NOT given or is possibly being avoided?
What is your general impression of the page?
Is the page easy to follow, easy to understand?

ACCURACY

Are there several spelling or grammatical errors?
Do the creators list the sources they used to gather the information presented on the page?
Is the information verifiable?
Is the information objective or subjective?

CURRENCY

Are creation and revision dates available and easy to locate?
How long has this page been accessible?
Is the information presented current?
Are the sources the creators cited current?
Is the page completed or under construction?

Guidelines for Web Page Evaluation:

Evaluating Web Resources.  Widener University: Wolfgram Memorial Library Information Gateway.
http://www2.widener.edu/Wolfgram-Memorial-Library/webeval.htm
Evaluating Internet Resources.  University At Albany Libraries.
http://www.albany.edu/library/internet/evaluate.html
Thinking Critically about WWW Resources - UCLA Library
http://www.library.ucla.edu/libraries/college/instruct/web/critical.htm

A Good Place to Start

Argus Clearinghouse. This site rates pages and describes their contents.
http://www.clearinghouse.net/

The Good and the Bad!

The following are examples of good quality and poor quality web sites.

Subject

"Good"

"Bad"

The Smoky Mountains

Smoky Mountains Directory
http://www.ismoky.com/

Great Smoky Mountains

Tennessee Information

Tennessee State Home Page
http://www.state.tn.us/

Pigeon Forge

South Africa

Yahoo! South Africa

African Vacations
http://www.africanvacation.com/

Useful Web Sites

Library of Congress. State and Local Governments
http://lcweb.loc.gov/global/state/stategov.html
Governments on the WWW: Institutions in the Area of "Tourism"
http://www.gksoft.com/govt/en/tourism.html
Governments on the Web
http://www.gksoft.com/govt/en
Atlapedia Online
http://www.atlapedia.com
Library of Congress. General Country Studies
http://lcweb2.loc.gov/frd/cs/cshome.html
CIA World Factbook
http://www.odci.gov/cia/publications/factbook/index.html

Ways to find information at the Maryville College Library

Access McQuest
Perform a Subject search using the term "guidebooks"
Perform a Subject search using the terms "tourist trade"

Back to Research Guides by Topic Page

Go to McQuest

Created by:  Anne Pemberton
Last Update:  November 12, 2003